Course outline

    1. Start here

    1. 1.1 Introductions

    2. 1.2 Course Overview

    3. 1.3 Exercise: Your Influence Power

    4. 1.4 Introduction and 1st law of Behavior

    5. Go Deeper: James Clear 's website

    6. 1.5 2nd law of Behavior

    7. 1.6 3rd law of Behavior

    8. 1.7 4th law of Behavior

    9. Go deeper: BJ Fogg Model website

    10. 1.8 5th law of Behavior

    11. Can you share your feedback? 💛

    12. Full Deck

    13. Homework Guidelines: Reflecting on the 5 Laws of Behavior

    14. Tactics Database Agreement

    1. 2.1 Introduction and Homework Discussion (5 Laws of Behavior)

    2. 2.2 The Behavioral Design Process Step 1 (Formulate Challenge Statemente)

    3. 2.3 How Might We: Airbnb example

    4. 2.4 The Behavioral Design Process: Step 2 (Diagnose)

    5. 2.5 Barriers to Health Behavior CHange

    6. Deep Dive: The transtheoretical model (Stages of change)

    7. 2.6 Fgijam onboarding and Homework

    8. Full Deck

    9. Deep Dive: Behavioral Journey Mapping (with David)

    1. 3.1 Office Hours Review: Behavioral Journey Mapping

    2. 3.2 Homework Review

    3. 3.3 Formulating Behavioral Design Hypotheses

    4. 3.4 Make it Easy

    5. 3.5 Make it Obvious

    6. 3.6 Make it Timely

    7. 3.7. Homework Guidelines (x2)

    8. Full Deck

    9. Real-world Case Studies (by Raj)

    1. Homework Review (by Ching Feng)

    2. Homework Submission (Optional): Behavioral Design Hypothesis

    3. 4.1 Make it Attractive

    4. Deep Dive: Personalization in Tech (by Preeti)

    5. 4.2 Intro to Game Design

    6. 4.3 Game Analysis (by Jai)

    7. 4.4 The DNA of Games

    8. Full Deck

    9. Homework: Game Design Canvas

About this course

  • Free
  • 42 lessons